I'm thrilled to announce our latest investment: Arcade, launching out of beta today!

Founded by Caroline Clark and Rich Manalang, Arcade helps product-led growth businesses create the sales experience that users actually want. They do this by creating "Arcades" - embeddable, shareable, delightful product demos that prospective buyers can explore without having to contact a sales rep or go through a multi-step process. Early beta customers like Carta have used Arcade to help market to their end users - and we're just getting started.

For more on why Arcade delights users, why these founders are so impressive, and what the future is for Arcade, check out the video below - and if you're a PLG company, check out Arcade to see how they can help your business!