Kerry leads marketing and branding efforts for the firm and advises portfolio companies on marketing, PR and branding. Before joining Upfront, Kerry held leadership positions in several tech startups, most recently as SVP of Marketing at DogVacay, a pet care marketplace (acquired by Rover). Prior to DogVacay, Kerry was the SVP of Marketing at HauteLook, a leader in flash-sale e-commerce that was acquired by Nordstrom in 2011. Previously, she held marketing and brand strategy roles at mobile startup Helio, Grey and Leo Burnett. Kerry received an AB in Anthropology from Princeton University.