SUMMARY

GumGum is the largest in-image advertising platform, delivering viewable impressions across billions of images on hundreds of brand-safe sites.

CEO
Ophir Tanz linkedin
Management
LOCATION

Santa Monica, CA

WEBSITE

GumGum IN CONVERSATION

GumGum:

GumGum is a new kind of advertising platform, built on the fundamental belief that for ads to be effective they need to be seen. Known best for inventing the in-image advertising category, GumGum’s In-Image Ads are highly viewable and contextually relevant to the photos over which they appear within editorial content where a user’s attention is focused. The result is higher brand engagement for advertisers and a new source of revenue for publishers.

Expanding on its deep technical understanding of images, GumGum now offers several mobile, video and native advertising solutions to help brands tell their stories in new and compelling ways. The company’s latest innovation, In-Screen Ads, is a responsive-designed unit that remains persistent at the bottom of the browser window as users scroll, creating a high-impact brand experience across all screens.

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